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Are you struggling to attract
more customers to your business?
Would you like to get paid
more for your products and services?
If you answered "yes" to either or both of these questions, I've got good news for you.
For the first time ever, a new program reveals powerful insider's secrets for making your business as profitable as you've always known it should be.
This guide presents an entirely new approach to marketing your business, called Common-Sense Marketing, that actually gets prospects to come to you instead of you endlessly chasing their business. Because "warm" prospects who contact you are at least 10 times more likely to convert to paying clients than "cold" prospects.
Common-Sense Marketing has produced great results for many companies. Perhaps it could do the same for you. Please read the following information and decide for yourself...
John Wannamaker the famous US department store king became renowned for the saying " half my marketing works and half doesn't - if only I knew which half !"
Have you ever considered how much of your marketing budget is being wasted?
Our own research has confirmed that well over 70% of companies admit their budget produces disappointing sales returns. And many companies have no idea if their marketing produces any extra sales at all !
We've all experienced the frustration of running what seems to be a perfectly well though-out campaign or mailing, only to find that it generates limited enquiries of dubious quality.
And the negligible effect on your bottom line sales is simply ignored, or explained away as that's just the way our industry is.
So how do you drag yourself out of the marketing mire, and change your business from run-of-the-mill to runaway success, from marginally profitable to cash rich, from industry also-ran to industry leader?
For most businesses it seems an impossible task. Too time consuming and too daunting to even consider. And as for those increased sales targets?.......Well we'll just have to hope and pray the market picks up. But it doesn't have to be this way.
Imagine if you could change the rules of doing business.
Imagine if you could reduce, or eliminate entirely, the risk you take as a business entrepreneur.
What if there were a set of sales-multiplying strategies sufficiently powerful and profit-driven to make your success predictable?
Impossible, right?
WRONG!
You CAN change the rules of business so that the odds of winning are in your favour. Let me explain.
No matter what business you are in, you are really selling to the same customer as every other business: i.e. A PERSON! The principles of human response are constant. Just as the laws of gravity apply all over the planet, so the principles of persuading prospects to respond to your sales message are the same, regardless of what industry you are in. We have termed these principles and strategies Common-Sense Marketing.
When you apply Common-Sense Marketing, you will be using proven, time-tested sales-building and profit-generating strategies that have for years proven to be more effective than any others. Your marketing will join the small elite of companies who become super achievers, and your business success will indeed become predictable.
"The guide is professional and well organised. Richard obviously understands how marketing can impactany business.He covers an awful lot of areas very effectively. Even after many years in marketing, I didn't realise how much I had forgotten.
Conservatively, I estimate the ideas Richard covers to be worth £50,000 to my business. Any business would be foolish to pass up this opportunity to review and sharpen up their marketing."
Roy Rose, Managing Director, Ideal Offices plc
How to remove the guess-work from your marketing, and super-charge your business with new sales
The discipline of marketing is a science.
A science that can be applied to your sales and profits with more dramatic impact on your success than any other single aspect of your business.
In fact marketing excellence is the only way that you are going to break through the barriers that are currently holding you back from the growth and success you are seeking.
Marketing is governed by certain immutable laws, based on the psychology of human response and emotions. And just as the scientific laws of gravity apply all over the planet, so the laws of marketing excellence, or
Common-Sense Marketing
as we have called them, apply to all industries and markets, and to all businesses large and small. Let me explain.
The thinking, emotions and motivations of all humans are basically alike and therefore predictable.
Common-Sense Marketing will work for any business, including yours, because they are based on simple underlying principles that will always be true about human nature.
"What a vital investment the Common-Sense Marketing Guide has proved. I clearly saw that almost everything we had produced before could be improved quite dramatically.
It has shown us a completely different approach to our marketing, and we're now beginning to reap the dividends. The advice is so practical and down to earth, but our approach is now much more strategic than before.
I've already recommended the Marketing Gold Standards Manual to other business contacts."
Kevin Senior, Managing Director, Business Training Partnership
Your prospects and customers are just like you and I. They have certain triggers that must be pushed to complete a sale. Marketing Gold Standards are the key to finding the right combination that unlocks the true sales potential of your business.
Common-Sense Marketing is based on over 20 years' research of outstanding people in the world of marketing, from the early 1900's to the present day. These marketing masters have produced substantial increases in business for their clients.
And successfully launched brands that have become multi-million pound businesses.
Their principles and laws of success are immutable. When you apply their techniques and strategies to your business, you will see dramatic increases in response rates and advertising enquiries.
And you'll enjoy reduced sales cycle times, as more people become willing to buy more from you, more often, and at higher prices.
By following this scientific approach to your marketing you will avoid the risk, and remove the guesswork about what will work and what won't.
Always remember, marketing is not mysterious. It's not magical. And when done properly, it's not risky, because it entails careful, scientific management of time-proven strategies, concepts and techniques.
Common-Sense Marketing is a synthesis of time-tested and proven marketing laws into a systematic approach to your business. And when applied according to the rules, it will have the happy habit of creating massive and predictable increases in sales, and profits, for your business. Time and time again.
OK, Here's what the Common-Sense Marketing Guide contains:
PART 1
Whats in it for me?
....
................................
. 4
PART 2
Market Positioning and Your USP
The Foundation of Your Marketing
...........................
.. 6
PART 3
Getting Your Message Across
Its All About Developing Relationships
........................ 10
PART 4
How Do You Get the Attention of Your Prospects?................... 15
PART 5
Lets get specific with Sales Letters and Brochures.................. 20
PART 6
The Fastest Way To Improve Your Sales Conversion Ratios
. 28
PART 7
Risk Reversal How to Remove the Barriers to a Sale .......
. 32
PART 8
How to harness the power of the Internet for your business
.. 34
PART 9
10 Secrets to Email Marketing Success
......................
.
. 37
PART 10
How To Turn Your Advertising From a Cost Into an Investment
With Known Returns
.................................................. 41
The Introduction To Common-Sense Marketing is available as a PDF Digital Download. That means you'll have no postage and packaging to pay, and you can access it from your computer in a matter of minutes!
Once we receive your order, you'll be re-directed to a page with instructions for accessing The Introduction To Common-sense Marketing from your computer. (If you would prefer a printed and bound copy, please make contact via email).
PDF Digital Version: Only £9.97- No P&P!
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